Design commonly operates within standardized systems of measurement: book pages, poster formats, displays. This seminar shifts that scale and investigates the large format as a spatial, social, and design practice.
The surface becomes a site of visibility: how does design organize attention in space? How is it perceived in motion, from afar, up close, or in passing? Which images, texts, or gestures sustain themselves at an architectural scale? And when does the format begin to dissolve?
Drawing on positions between urban visual culture, artistic intervention, subcultural practices, and advertising, design is explored within a field of publicness, material, and scale. Design practice is understood as a collective process. Large-scale works for the atriums of the HfG Karlsruhe and interventions in public space.
Guest lecture by Jonathan Blaschke from the collective “A place in the woods”.
Course language: English and/or German.
Mandatory for second-year Communication Design students.
The surface becomes a site of visibility: how does design organize attention in space? How is it perceived in motion, from afar, up close, or in passing? Which images, texts, or gestures sustain themselves at an architectural scale? And when does the format begin to dissolve?
Drawing on positions between urban visual culture, artistic intervention, subcultural practices, and advertising, design is explored within a field of publicness, material, and scale. Design practice is understood as a collective process. Large-scale works for the atriums of the HfG Karlsruhe and interventions in public space.
Guest lecture by Jonathan Blaschke from the collective “A place in the woods”.
Course language: English and/or German.
Mandatory for second-year Communication Design students.